Available for freelance
Designing products that create trust and increase adoption
Designing products that create trust and increase adoption
With over a decade of helping SaaS and E-commerce companies grow their business with great UI design that converts.
Trusted by Industry Leaders





the-saleroom.com


On average, every £1 invested in UX, returns £100 – that’s a potential ROI of 9,900%
I have been creating website and application designs for companies in Fintech, Life Sciences, Volunteering Management and Human Resources and promoting growth for their business successfully for over 15 years.
I help clients bring more revenue through great product design.
Take a look at my portfolio…
Real results, measurable impact
Real results, measurable impact
I redesigned Abcam's checkout flow during their digital transformation and integration with Oracle.

I redesigned Abcam's checkout flow during their digital transformation and integration with Oracle.
I redesigned Abcam's checkout flow during their digital transformation and integration with Oracle.

Indepth SaaS audit combined with my designs transformed DutySheet's Volunteer Management Platform from an early stage MVP to an acquisition target.

Indepth SaaS audit combined with my designs transformed DutySheet's Volunteer Management Platform from an early stage MVP to an acquisition target.
Indepth SaaS audit combined with my designs transformed DutySheet's Volunteer Management Platform from an early stage MVP to an acquisition target.

Revolutionising Europe's Largest Auction Platform: The ATG Digital Transformation
40% increase in auction registration
30% increase in bidders
2% increase in commission revenue

Revolutionising Europe's Largest Auction Platform: The ATG Digital Transformation
40% increase in auction registration
30% increase in bidders
2% increase in commission revenue
Revolutionising Europe's Largest Auction Platform: The ATG Digital Transformation
40% increase in auction registration
30% increase in bidders
2% increase in commission revenue

Designing an application suite for SMEs to streamline their KYC and AML checks.

Designing an application suite for SMEs to streamline their KYC and AML checks.
Designing an application suite for SMEs to streamline their KYC and AML checks.

Don't take my word for it
Don't take my word for it
Listen to what my client say
“His ability to understand the problems we were trying to solve, work with all stakeholders ranging from developers to directors, research and design really beautiful and modern user experience is unparalleled. No detail too small, no complex scenario unworkable. He would work methodically, with good humour, passion and pride for his work.”
“His ability to understand the problems we were trying to solve, work with all stakeholders ranging from developers to directors, research and design really beautiful and modern user experience is unparalleled. No detail too small, no complex scenario unworkable. He would work methodically, with good humour, passion and pride for his work.”
“His ability to understand the problems we were trying to solve, work with all stakeholders ranging from developers to directors, research and design really beautiful and modern user experience is unparalleled. No detail too small, no complex scenario unworkable. He would work methodically, with good humour, passion and pride for his work.”




